Phew! It’s been a whirlwind ride this week and we’ve had a blast during our first official Carsonified Idea Week. I’m so proud of our team :)
Today (Day 4) has been absolutely manic. We’ve been sewing, photographing, HTMLing and rocking out to Billy Idol (and other Air Guitar Classics) all day. In addition to that I’ve been trying to organize the completion of the purchase of our new office (which isn’t going to happen by tomorrow when the movers are booked - argh). But nevermind - we did it!
It’s unbelievable to think that just three days ago we had no idea what we were going to do this week. Now we’re sat in the office crazily finishing up a website (props to Elliot), resizing our photographs, writing copy… and we have 6 sets of MacBook Pro and iPhone covers all in their custom-made boxes, ready to be dispatched.
You can see the fruits of our labour over at www.hugmymac.com (we couldn’t believe that one was available!). You can even apply to get your hands on one of the items - you just need to fill in the form to be in with a chance.
We didn’t do this for any other reason than to see how we could all work creatively together to come up with an idea we all loved and see what we could achieve just with our own set of skills, some teamwork, a limited budget and a lot of coffee, in one working week.
It’s been refreshing to be away from our laptops - but it’s been interesting to see how, just as we approach any project, we all pull together when it comes to the crunch. And we have a blast doing it!
Andrew Yates
December 6th, 2007 at 6:56 pm
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Don’t you think you all deserve hugs too?
Submitted my MacBook’s ‘Request?’ for a hug. Just have to say, I think its a very original idea. Look forward to seeing some more original sites by you and your team soon (Well when you have recovered).
Good luck with it.
Andrew.
Ryan
December 6th, 2007 at 7:28 pm
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thanks Andrew! :)
Sean Delaney
December 6th, 2007 at 7:31 pm
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Well done guys - It looks fantastic! Can my MBP have a hug for xmas?
Aaron
December 6th, 2007 at 8:01 pm
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You guys are an inspiration. I love the fresh approach you’re taking to business, where it’s not all about the money, but about enjoying the journey as well.
Kudos, and keep it up!
Mark
December 6th, 2007 at 8:37 pm
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Just goes to show what a team, where all members are valued, can do when given free reign :) Congrats, guys. Now if only I had a MBP and/or an iPhone ;)
Kilian Valkhof
December 6th, 2007 at 8:55 pm
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Quite amazing what you all did in a week. I really like the idea of the journal. :) I’ll join Mark though, if only I had a MBP or iPhone!
Martin
December 6th, 2007 at 9:19 pm
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Elliot, Mel’s I want a hug button doesn’t appear to be position correctly in Firefox.
Martin
December 6th, 2007 at 9:24 pm
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Oh and Elliot - breakingUpIsNeverEasy
Is that from a song?
Ryan
December 6th, 2007 at 10:54 pm
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Wow - thanks for the amazing kind words. We really appreciate it :)
Czechidea.com » Hug your inspiration
December 6th, 2007 at 11:34 pm
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[…] I like uncommon ideas, and even more, I like uncommon ideas turned into something beautiful. Although it has anything common with Czech web, I would like to point you to www.hugmymac.com - four-days-project, where idea turned from nothing into cute reality in just four days. I admire the creativity of the whole Carsonified team and thank them for a great inspiration. Read more about their Carsonified idea week and be inspired. […]
Hasnain Syed
December 7th, 2007 at 12:08 am
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Great job guys! Very inspirational to see how quickly you can take an idea and make it into reality. Stay sharp!
Hope my MBP gets a well deserved hug & rest this winter break. :)
Jure Cuhalev
December 7th, 2007 at 12:10 am
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Wow, impressive stuff and very nicely executed. Maybe you could share a few more photos of the hugs with us, or is this left as an exercise to the hugee? :)
Calvin
December 7th, 2007 at 2:01 am
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interesting site :)
Emily Chang
December 7th, 2007 at 8:03 am
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Hey Ryan - great stuff. Posted about it at PicoCool. Cheers!
Matt S
December 7th, 2007 at 9:15 am
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Well done gang, a nice and refreshing thing to read about!
Chris M
December 7th, 2007 at 2:15 pm
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I gotta say, this is not typical Carson Quality. It doesn’t follow a few of your basic rules–especially like getting to the point. It took me about 30 seconds to figure out what the hell this site was about–too much clutter, and wayyyyyyyy too much hype.
Tim Benjamin
December 7th, 2007 at 2:24 pm
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Hi guys,
This is one of the best examples of team building that I’ve seen - as inspiring as a great Carsonified conference.
Tim
Easy Way To Boost Motivation | Business and Marketing
December 7th, 2007 at 2:45 pm
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[…] However, getting focused on a new project is a fresh resource for your brain. It empties your brain, makes you motivated and creative. Ryan achieved this! He and his team focused on a completely new project and they completed the project. […]
Serge Lescouarnec
December 7th, 2007 at 5:17 pm
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Congrats to everyone for coming up with something unexpected.
I just mentioned Hugs on ‘Serge the Concierge’.
You project reminded me of something I wrote about Different Palettes yesterday.
Have a great week-end
Cold in New Jersey.
Serge
Ryan
December 7th, 2007 at 5:35 pm
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Really appreciate all the love - thanks guys!
Umair Rahat
December 9th, 2007 at 3:13 am
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Simply awe-inspiring. Two thumbs up!!!
Christiaan Hemerik
December 9th, 2007 at 10:39 pm
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As mentioned before: a great piece of teambuilding wich can be very inspiring. I enjoyed reading all about it a lot!
Guess I’ve got to get myself a MBK first before I can apply for a hug though (and iPhone’s not yet for sale here in Holland) ;)
Gia
December 10th, 2007 at 7:07 pm
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You guys are awesome! I feel so sorry I don’t have a Mac right now :( It could make sure a great pair with ToyStory…
Sam Hardacre
December 11th, 2007 at 9:51 pm
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Such a great idea! How much would it cost to swindle it so I get the ‘framed’ hug? : D
rama
December 12th, 2007 at 7:01 am
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simple yet awesome idea. i actually owned a web application developer firm in Indonesia and Carsonified is totally been an inspiration for Elephantine Inc,.
Simos
December 18th, 2007 at 3:32 pm
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Original as ever - love the designs and the whole idea! Looks like you guys are having fun ;)
..now all I need as an iPhone :)
have a great Xmas Ryan & Co
Simos
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Jos Buivenga
December 19th, 2007 at 11:42 am
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I got this url from a friend who noticed the use of my Fertigo font :-)
It’s a very nice idea and I think that the site is looking great.
It’s Downshifting Time – welovelocal Blog
April 15th, 2008 at 4:57 pm
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[…] This may well be a wee bit extreme for most of us but there are less radical measures you can take to get back in touch with your creative side, balance your life and possibly become a little greener. Back in December the Carsonified team took a step back from their computers and took a week out to do something creative (idea week). They came up with the fabulous hugmymac.com, they made fabric cases (hugs) for Mac Books and iPhones – the results were pretty impressive and I think they even surprised themselves. […]